Counsel to Counsel ^SM Forums

Gayle N.Moran, Esq. graduated at the top of her class from Fordham Law School in 1992, and received her undergraduate degree with high honors from SUNY Binghamton in 1989. Currently, Gayle serves as Director of Martindale-Hubbell^® Counsel to Counsel^SM Forums. In this role, Gayle facilitates candid and intimate discussions between in-side corporate counsel and their outside law firms. As such, Gayle maintains a keen understanding of the inside/outside counsel relationship and the demands concurrent with both roles. Prior to joining Martindale-Hubbell^®, Gayle began her legal career as a commercial litigator with Sills Cummis - one of New Jersey's most prominent law firms. Thereafter, Gayle went on to become a litigation partner at the national law firm of Buchanan Ingersoll (now Buchanan Ingersoll & Rooney) where she practiced for more than seven years.

After retiring from the practice of law in 2003, Gayle began working as a legal recruiter. In 2005, she founded Lawson Legal
Recruiters, LLC, which specializes in permanent attorney placements at both law firms and in-house throughout the United States, Europe and Asia. Gayle's background as a commercial litigator, manager, business owner, and entrepreneur provides her with a unique combination of skills especially suited for Martindale-Hubbell^® Counsel to Counsel^SM Forums.

Aleen Bayard has more than 20 years of experience in professional services marketing, business development and facilitation. She has been extensively trained in facilitation of groups, teams and one-on-one coaching interventions through both academic and professional channels.

Prior to founding MarketZing as an independent consulting practice, Aleen held management positions at two major Chicago PR agencies: Ketchum PR and Margie Korshak Public Relations. She also served as the Director of Marketing at the national real estate services company of U.S. Equities Realty; the law firm of Burke Wilson & McIlvaine; and as the Deputy Director of Public Relations for the global consulting firm A.T. Kearney.

Ms. Dance assists services organizations with strategy and development for international expansion and consults on management issues for global corporate legal departments. She co-founded Martindale-Hubbell's Counsel to Counsel: A Forum on Best Practices in Corporate Legal Services, and has moderated more than 40 roundtable events since 2000.

Ms. Dance holds an International MBA magna cum laude from American Graduate School of International Management (Thunderbird) and a BA cum laude in International Relations and Communications from University of Delaware.

Deborah McMurray advises law firms on strategic marketing initiatives that focus a firm's strategy and its marketing investments. She develops targeted positioning and branding strategies for firms throughout the U.S., including the creation of Web sites and Web-based proposal centers, collateral, advertising campaigns and other print and electronic brochures and materials.

She has 21 years' experience in strategic marketing, positioning and communications for professional services firms and served for 11 years (1987 - 1998) as the first in-house marketing director at Texas-based Johnson & Swanson/Gibbs and Hughes & Luce, LLP.

Laura A. Meherg has conducted hundreds of interviews over the past 12 years. She remained as director of client services and marketing at Burr & Forman from 1998 to 2005. At the firm, her responsibilities covered every aspect of marketing and training.

Ms. Meherg is a past-president of the Southeastern Chapter of the Legal Marketing Association and recently served on the board of directors of the Legal Marketing Association as Secretary and Member at Large. She is a past-Chairman of the Board for Kid One Transport Systems of Alabama and volunteers with Girls Inc.

Leading law firm chairs and chief marketing officers often select Kent Zimmermann to help them increase the size, strength, and profitability of their firms. Kent's interdisciplinary perspective grows out of his experience as a general counsel, a CEO, and an intellectual property litigator.

Kent has been a principal and member of advisory boards of a number of technology-focused enterprises, including Traitspikes (a start-up, co-founded by a McKinsey partner, that increases predictability of law firm hiring), Openmarket Wine (an online wine information company), and Fronterion (an international technology outsourcing business).