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Counsel to Counsel Forum Press
Volume 2
Issue 1

A Message From The DirectorGayle Moran, Esq.

Media/Entertainment: Balancing Consistency and Flexibility in a Constantly Changing Landscape

Digital content gives rise to a host of legal concerns, ranging from protection of intellectual property online to the effective sale, distribution and licensing of copyrighted material. In-house counsel at media companies must contend with rapid developments in this quickly evolving legal area. The participants at our New York forum represented the full spectrum of media industries-all of which faced steep learning curves in the digital realm and set the bar for all online media law.


Articles From Our Co-Host Law Firms

Combatting “Rogue” Websites and Other Internet Infringers

Greenberg Traurig, LLP

Situation: The Internet and global e-commerce have made it easier than ever for criminals to sell counterfeit copies of your company’s products or stream pirated versions of your company’s content. Infringers, operating from China or another safe off-shore location, can establish any number of “rogue” websites to sell directly to U.S. and Western consumers.  These sites are written in English, accept credit card payments, and because they steal images and content from your company’s website, Read more…


Planning for a Cost-Effective Compliance Assessment

Greenberg Traurig, LLP

Situation: Companies seeking to either implement technology platforms across national borders or design international online marketing programs must comply with complex layers of federal, provincial or state laws and regulations regarding privacy and data protection. The laws and regulations of many jurisdictions are rapidly changing. Moreover, the technologies used by companies are advancing rapidly and creating new opportunities for behavioral targeting of advertising and enhancement of existing products and services (e.g., the use of location-based Read more…


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What Our Participants Say

Best Practices From Our Corporate Counsel

  • Learning to Manage the New Legal Terrain of E-Book Distribution
    by Muriel Alix Tebid
    Company: The Walt Disney Co.

    Situation: Since e-books have exploded onto the marketplace, media companies like Disney have had to negotiate new distribution agreements with companies that sell electronic content, such as Amazon, Apple, Barnes & Noble and Google. Because e-books represent a new frontier in publishing, companies must negotiate agreements that protect their intellectual property rights in this space, adhere to current practices and policies, and (when needed) forge new policies that protect the company’s assets sufficiently while accomplishing Read more…


  • Balancing Media Law Issues with Business Goals Across Multiple Jurisdictions
    by Michael Hartman
    Company: DIRECTV Latin America

    Situation: DIRECTV Latin America (DTVLA) is Latin America’s leading provider of digital television services. DTVLA offers its service (satellite television) in over 20 countries in Latin America. With some variations in content, the service is substantially the same across the region. However, the legal and regulatory regimes under which DTVLA operates (intellectual property laws, regulatory requirements, consumer and labor laws, etc.) can vary significantly from country to country. Challenge for In-House Counsel: Maintaining a balance Read more…